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Chiefs Extend Partnership Agreement with Union Broadcasting's Sports Radio 810 WHB

Posted Aug 22, 2017

On Tuesday, the Kansas City Chiefs announced that the club has reached an agreement to extend their partnership with Sports Radio 810 WHB (810 AM).

Since February of 2010, Sports Radio 810 WHB has served as the Official Sports Radio Home of the Kansas City Chiefs, with exclusive rights to various categories of Chiefs programming.

“When we announced our partnership with Sports Radio 810 WHB in 2010, it was truly a groundbreaking agreement for our organization and we’ve seen the relationship continue to grow since that time,” Chiefs President Mark Donovan said. “We know that 810 WHB is delivering quality programming and content to Chiefs fans over-the-air and online. We look forward to our continued relationship  with Union Broadcasting as we work with them to reach even more of our fans.”

“We are excited to announce our partnership with the Kansas City Chiefs. The passion of Chiefs Kingdom is unmatched in the NFL and as an Official Broadcast Partner, Sports Radio 810 WHB is thrilled to be Kansas City’s home for exclusive Chiefs news, information and interviews,” President of Union Broadcasting, Inc. Chad Boeger said. “The Chiefs are one of the best organizations in professional sports, and it stands to reason that our listeners get to enjoy the best, most comprehensive coverage of the Chiefs on the preeminent sports radio station in the Midwest, Sports Radio 810 WHB, locally owned and operated for over 20 years.”

Under the extended agreement, 810 WHB will own exclusive live radio broadcast rights to the Chiefs weekly in-season press conference with Head Coach Andy Reid and a weekly one-on-one interview with QB Alex Smith. In addition, Sports Radio 810 WHB will broadcast the Chiefs Kingdom radio show on Monday nights from 6 to 7 p.m., which is hosted by Voice of the Chiefs Mitch Holthus and includes call-ins from Coach Reid and live on-site guest interviews with key players.

Throughout the season, Chiefs players will be featured on regularly scheduled 810 WHB programming, hosted by 810’s staff of on-air personalities. Each year during Chiefs Training Camp, 810 WHB has access to deliver live reports from an exclusive end zone tent and broadcast live post-practice interviews.

Beginning with the new agreement, 810 WHB will also have the ability to run a marketing campaign centered around Chiefs Mondays, broadcasting on location at The University of Kansas Health System Training Complex.

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